Featured in top-tier regional media outlets,
including GQ Middle East, Harper’s Bazaar Arabia, and Esquire Middle East.
Garnered over 2 million impressions on social media
through influencer partnerships and organic reach.
Achieved a 30% increase in regional sales
within the first six months of launch.
Positioned Kangol as a sought-after brand
among UAE’s fashion-forward consumers.
March 14, 2025
December 11, 2024
December 13, 2024
11 Dec 2024
"By leading the communications strategy, tactics and on the ground implementation, Violet Rae contributed to a successful Middle East brand launch for Kangol. Violet Rae’s strong network of media contacts across consumer and trade titles were made aware of Kangol’s introduction to the region which provided added brand visibility for this iconic global fashion headwear brand. The team also provided cool videography at Kangol’s launch at Sole DXB.
"